Cover what is changing in your city. Own what you create.
Spark is where local news creators build audience, ownership, and opportunity.
Publish your work. Reach more people. Own your audience. Earn a fair share of the value you create.
Built first in Atlanta, with the culture and communities shaping what comes next.

A New Era for News Creators
The way news gets made has changed. The opportunity should change with it.
News is no longer shaped by traditional newsrooms alone.
It is reported from neighborhoods, shared through social platforms, explained in newsletters, discussed on podcasts, and captured on video by people close to the story.
Some of the most important voices are building outside traditional institutions. They are creating new ways to inform communities, tell stories, and move the conversation forward.
Spark is being built to give those news creators more than another place to post.
A place to publish. A way to distribute. An audience you own. A clearer path to earning from your work.
Reach the Right Audience
Get discovered for what you know and what you cover.
Cover what is changing in your city. Explain the decisions shaping your community.
A great local story should not depend entirely on an existing follower count.
Spark is being designed to help people discover news creators by topic, location, expertise, and developing story.
Whatever your focus, Spark can help the right community find your work.
- Cover what is changing in your city.
- Explain the decisions shaping your community.
- Report on business and opportunity.
- Break down the game beyond the score.
- Document the culture while it is happening.
- Lead honest conversations about health, wellness, beauty, technology, and everyday life.
Built for Every Kind of News Creator
If you help people understand what is happening, there is a place for you here.
Spark is being built for independent reporters, local storytellers, video creators, photojournalists, commentators, analysts, subject matter experts, newsletter writers, podcasters, student journalists, and community correspondents.
You do not need a massive following or permission from an established institution.
You need a perspective worth hearing, a commitment to your community, and stories you are ready to tell.
- Independent reporters
- Local storytellers
- Video creators
- Photojournalists
- Commentators
- Analysts
- Subject matter experts
- Newsletter writers
- Podcasters
- Student journalists
- Community correspondents
The Founding Atlanta Pilot
Help shape Spark from the beginning.
Spark will launch first in Atlanta, a city that has always understood the power of culture, community, enterprise, and independent voices.
We are inviting a select group of news creators to test the platform and help shape its publishing experience, distribution tools, audience ownership model, creator economics, and community standards.
Atlanta is where we begin. New York, Chicago, Houston, Washington, DC, and other cities will follow.
What we learn from our founding creators will help shape how Spark grows.
Build your audience. Own your future. Share in the opportunity.
The future of news will be shaped by creators who can move quickly, earn trust, build community, and create on their own terms.
Spark is being built under the Fanbase Social Media, Inc. umbrella to give those creators a place to publish freely, grow directly, earn fairly, and retain ownership of what they build.
Built first in Atlanta, with the culture and communities shaping what comes next.
Spark is where the next generation of news creators builds audience, ownership, and opportunity.